NBA 6120 Disruptive Technologies
Instructor: Professor Donald P. Greenberg
This course briefly presents digital technology advances that have created or are creating major paradigm shifts for business sectors. Effects of these scientific and engineering advances on many discipline-specific areas including photography and the film industry, entertainment, games and the animation industry, television, broadcasting, and telecommunications, as well as the computer industry itself are presented. This year new application areas may include the financial industry and electronic trading, imaging, virtual surgery and the medical industry, sustainability of the built environment, peer-to-peer computing and intellectual property issues. The origins and history of the Internet, how we go from where we are today, and the future regulation and restrictions of the Internet as proposed by the FCC and Obama administration will also be presented.
In attempting to predict the disruptive changes in the future, it is best to understand the technologies themselves. Thus, in a sense, the course deals with case studies of the future. It is a strategy course based on technology changes. Although no computer programming is required, a working knowledge of computers is necessary. The course is specifically tailored to business school and industry concerns, and will have several interactive live demonstrations at the state-of-the-art laboratory of Cornell's Program of Computer Graphics.
Professor Greenberg has had more than four decades of experience in computer graphics and computer-aided-design. Many of his students now play major roles in companies such as Pixar, DreamWorks, Sony Pictures Imageworks, Industrial Light & Magic, and Autodesk. He has served as director at several major public companies and as scientific advisor to several computer companies including Intel and Hewlett-Packard.
Enrollment limited: ? students
Laboratory Sessions: TBD